Tends in beauty routines and products sweep the world and become rooted in cultures across the planet in a matter of days. Social media plays a major role in this, and often has men and women jumping through hoops to achieve the beauty standards society has now set. Clear skin, a well-proportioned body, shiny and perfectly set hair, as well as fashionable, modern clothing are only some of the many beauty goals in constant flux.

Many beauty products promising us the ability to achieve these elusive standards have boomed into business over the years. Skincare, supplements, and makeup are just a few categories of products looking to fill this need. As the demand increases, supply has also increased and caused the rise of affordable and promising products primarily introduced by private label owners. 

What does this mean? The future of skincare and beauty products is open for the taking, with small, private-label companies offering amazing products for a more compelling price point now taking hold of the market more than ever before.

What is the Current Beauty Trend?

At this point in 2022, no one is a stranger to wearing a mask. The ubiquitous (and useful) accessory has become a mainstay in everyday life since 2020. What has this meant for the beauty industry, though?

Essentially, a decline in cosmetics sales and an increase in consumer spending on skincare.

This is what made skincare the frontrunner in the global market since 2021. The 10-step Korean skincare routine even got the spotlight as it was believed to be the secret of achieving “glass skin.”

A chemist consultant and the founder of KKT Consultants, Krupa Koestline, said that fermented ingredients in beauty products are also rising in sales strongly driven by K- and J- beauty. Products containing more natural or organic ingredients sell off the shelf more than those that have too many chemicals in them.

Why Aloe Vera is Still Popular

One of the most commonly used ingredients in skincare and health foods is Aloe Vera, the miracle plant. Aloe vera has been used as a medicinal herb since it is rich in nutrients, improves digestion, and has been shown to boost immunity. Its extract is used as a topical treatment for the face and the hair, and works wonders for burns and minor cuts and scrapes. 

1. Benefits for the Skin 

• It Soothes Sunburn. Aloe vera contains cooling and anti-inflammatory properties that make it a natural remedy for sunburn. It is also helpful for 1st and 2nd-degree burns as it speeds up the healing process and is also rich in antioxidants and minerals. Aloe vera helps skin cell reproduction at up to eight times its standard rate, as it penetrates the epidermis faster than water.

• Moisturizes the Skin. Compared to store-bought moisturizer, aloe does not leave a film of grease on the face when used as a moisturizing gel. It softens skin and even helps unclog pores. Using it as an aftershave treatment also helps keep the skin hydrated and soft.

• Keeps Skin Young & Healthy. Aloe vera gel is abundant in vitamin C, E and beta carotene. These top three skin age fighters are why aloe fights fine lines and wrinkles so well, as they help increase the production of collagen in the skin and body. 

• Acne & Infection Treatment. Polysaccharides and gibberellins help develop new cells, reduce inflammation and redness can also be found in aloe vera. These contribute to the impressive antimicrobial properties of aloe, helping to to treat pimples without damaging the skin. 

• Lightens Skin Blemishes. All the necessary components for boosting skin cell reproduction, reducing skin inflammation, and reducing skin redness are in aloe vera, it is a natural treatment for all kinds of blemishes. It is often recommended to use aloe vera for acne scars.

2. Benefits for the Hair & Scalp

• Conditions & Moisturizes the scalp. Just like the skin, the scalp needs a good amount of moisture, and a conditioned scalp leads to beautiful hair. To maintain it, applying aloe vera gel for hair regularly helps in keeping hair and scalp soft and moisturized. It also keeps dandruff at bay since dry scalp and fungal infections are its significant causes. 

• Fights Balding. For thin hair or bald spots, applying aloe vera gel can help in the blood circulation to the scalp which may help encourage hair regrowth. It also contains proteolytic enzymes which help get rid of dead skin buildup in the scalp. 

It is with no doubt a wonderful gift from nature; and a good choice as your product's main ingredient. 

Partner with Aloe Labs

Have you sourced high-quality aloe for your next product launch? Are you struggling to find a private label manufacturer that lives up to your ideal standards?

Let Aloe Laboratories help.

The best way to ensure that you're getting the highest quality cosmetic-grade aloe possible is to choose a company with complete control over the manufacturing process, from growing to harvesting and processing. 

At Aloe Laboratories, we maintain our own aloe vera farm and production site, allowing us to craft the most desirable products possible while keeping bulk and wholesale prices low. We pride ourselves on producing aloe vera gel, juice, and powder specific to each customer's needs for their food-grade and cosmetic-grade products.

If you'd like to learn more about how aloe vera gel can enhance your products, or if you have some ideas of your own, reach out to us to learn more about our private labeling options and how we can help you make your product a reality.